Shibani Joshi under #India posted a link to a Time.com article on the Apple Store that was opened in New Dehli. According to Apple’s CEO Tim Cook, India is very important to Apple and they are excited to provide for many Indians. This is very pleasant on the surface but on a deeper level it is most definitely going to be used to broaden Apple’s sphere of influence and accessibility to foreign markets.
Why is this important? Well on a positive note, India could use a technological boost in order to interconnect the people of India and raise media literacy rates. This coincides with some of the main points that we have discussed in the class about internet availability and technological availability amongst all people in India. However, does India need Apple to do all of this? With that being said, Apple smart phones are not a necessity, they are a commodity. People use their phone as a part of their social status. The Times article claims that the only people in India who are investing in new Iphones are those who have the disposable income to do so. This is a very blunt statement but it makes sense… Will a new Apple Store steer Indian people to spend their money unwisely or will it drive them into negative consumer based goals? I think that Tim Cook is wrong in trying to monopolize in India yet, the article claims that this is an attempt to outsource out of China which produces 90% of the worlds IPhones, this is a staggering statistic.
https://twitter.com/shibanijoshi/status/1652773573528879104/photo/1