Code/Label & Definition
- Accessibility
- how accessible is my clients information online. e.x. the online research, and how my client appeared on three different sites when just searching his name.
- Simulation
- The way in which my client wants to appear online. ex. early questions revealed how he wants to present himself online.
- Devices
- the different sources in which are used to access online material.
- Interactivity
- the online interactions that occur within my clients digital identity as well as the influence they may have.
- Seeking Followers (strategies and tactics)
- times in which my client expresses his tactics to increase the presence of his digital identity. Any behavior my client does to increase his digital presence.
- Self Perception
- the perception that the client has of them self.
